Adobe Customer Experience Day 2025

Highlights from Adobe Customer Experience Day and AEM Forms Forum 2025

On course despite headwinds

In stormy times, it takes courage, foresight and the ability to read the wind correctly. Think long-term - act short-term. In sailing, as in business, you need the right tools, processes and a strong crew. At Adobe Customer Experience Day 2025, you can expect exciting and innovative insights from digital marketing. We will show you how technology, a qualified team and the right processes can help you stay on course despite strong headwinds.

The Adobe Customer Experience Day has been the live event for IT and business around digital experience for years. Experience strategic thoughts and insights into Adobe technologies from customer projects. Discover the extensive possibilities of the Adobe Experience Cloud in presentations and demos. And take advantage of the personal exchange of experiences with many other digital marketing experts. Here you will find your “North Star” - your long-term strategy that will guide you through all the waves of the digital market.

Our keynote speaker was Dominik Neidhart, winner of the America's Cup. Our customers from BMW and TeamViewer give you insights into their digital strategies based on Adobe technologies.

Programm

<yellow-line> <yellow>CX Day  </yellow>     Forms Forum </yellow-line>

</br>

<program>

09:30 - 10:30 Registration and breakfast

10:30 - 10:45 Welcome, Martin Brösamle, eggs unimedia

10:45 - 11:30 Keynote "On course despite headwinds", Dominik Neidhart, America's Cup winner

11:30 - 12:00 How Work Management and GenAI optimizes our working processes – Content Supply Chain live, Irmi Hobmaier, eggs unimedia > watch presentation

12:00 - 12:30 The Power You Don‘t See – How QA Holds the Digital World Together,  Divia Paramesh and Habib Awada, both eggs unimedia > watch presentation

12:30 - 13:30 Lunch break

13:30 - 14:00 Resilience in times of change: How teams stay strong when everything else changes, Matthias Lautenbacher, eggs unimedia > watch presentation

14:00 - 14:30 Customer presentation: On track together – team spirit as a compass, Sina Wankmüller, TeamViewer, Alex Lotz, eggs unimedi a

14:30 - 15:00 AEP Demo – From prospect to patron (with CJA, CDP and AJO), Klaus Völk, webalyse and Christoph Behounek, eggs unimedia > watch presentation

15:00 - 15:30 Coffee break

15:30 - 16:00 AWS and Adobe: Lighthouse Score Dashboard and AWS Chatbot, Simon Bönisch , eggs unimedia > watch presentation

16:00 - 16:30 Edge Delivery Services using the example of the website relaunch of eggsunimedia.com, Nhan Tran, Christian Eberhardt, eggs unimedia > watch presentation

16:30 - 17:00 Get ready for the 30s - trends, visions, initiatives, Hartmut König, Adobe

17:00 - 18:00 Get-together and networking

from 19:00 Evening event with DJ cem.uener

</program>

false